The Vita Coco Company, created in 2004 by Michael Kirban and Ira Liran, produces the leading brand of coconut water in the United States with a growing presence around the world. The Vita Coco Company’s brands include the leading coconut water, Vita Coco; clean energy drink Runa; premium canned water, Ever & Ever; and protein-infused water, PWR LIFT.

In 2021, The Vita Coco Company became a publicly traded, Public Benefit Corporation. With a growing portfolio of natural products, The Vita Coco Company has identified its public benefit purpose as creating ethical, sustainable products that uplift communities and do right by our planet by harnessing and protecting nature’s resources.

In 2022, The Vita Coco Company was certified as a B Corporation™ furthering the Company’s commitment toward operating its business as a force for good, while delivering better-for-you products.

Vita Coco is headquartered in New York City with international offices in London and Singapore. The Company is Nasdaq-listed under ticker symbol COCO.

  • Monthly Product Allowance

  • Hybrid Office & Remote Work Capabilities

  • Monthly Phone & Car Allowance

  • Pet Insurance & Pet Friendly Office

  • Monthly Stipend Towards Fitness and Wellness Membership

  • 401(k) Plan with Company Match & Free Financial Advisors

Our Leadership Team

  • Jonathan Burth

    Chief Operating Officer

  • Jane Prior

    Chief Marketing Officer

  • Charles Van Es

    Chief Sales Officer

  • Michael Kirban

    Executive Chairman

  • Martin Roper

    Chief Executive Officer

  • Corey Baker

    Chief Financial Officer

  • Brittany H.

    Sr. Manager, Growth Marketing

    “ Working at Vita Coco has been such a breath of fresh air that I somewhat stumbled upon in my marketing career. Vita Coco has taught me what it feels like to feel like you actually belong at a company. Culture is everything, and Vita Coco knows that. ”

  • Nicky L.

    Sales Director of Food Services

    “ I love that I get to represent a portfolio that harnesses nature’s ingredients to deliver products that are better for you and better for the planet. Nobody beats our collaborative team along with our amazing entrepreneurial culture. ”

  • Mikey B.

    Sales Market Manager

    “ The passion our employees display for Vita Coco is a real highlight of my time here. Everyone here really lives and breathes the brand daily. Our day-to-day truly feels like we are making an impact out there. Unlimited vacation helps too! ”

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